marketing and communications

Digital Marketing Trend in 2021

Digital Marketing Trend in 2021

Internet Marketing? Ecommerce? Online Shopping? Given the unprecedented crisis in the world today, what organizations need to change and do differently to address the uncertainties now, and of the future? COVID-19 pandemic has upended how businesses conduct business. More and more products and services are moving towards online, work from home (WFH) or in a hybrid setting will be a new norm life.

Read this article contributed by DaBrian Marketing Group to gain some insights into the marketing trends for 2021 that your business needs to consider for engaging and retaining customers, and to generate more traffic, leads, and revenue –


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Social Media as a Strategic Tool

Social media users have tuned themselves to become blind to advertisements on platforms like Twitter and Facebook. The persistent strategies used on these platforms need to be replaced by another strategy to better connect with their intended audience. Read on for more insight.

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Simple Answers to Mission Vs Vision

A Lot of Confusion Between Mission vs Vision. So, Here explained the Actual Differences…

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4-Step Communication Channel Selection Guide by CEB

A simple 4-step guide and chart released by CEB analysis that help us to choose the most appropriate Communication Channel(s) to support our business objectives:

Step 1: Add channels into the mix as necessary, to reach specific audiences.

Step 2: Add and use different channels more frequently as they become more popular.

Step 3: Experiment with new channels to determine their effectiveness before starting to use them frequently.

Step 4: Evaluate your channel options and select the #channel mix that is most appropriate for your objective and target audience of the message.

Check it out —


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