12 Marketing Trends in 2022 – Infographic

12 Marketing Trends in 2022 – Infographic

Covid-19 pandemic has changed the business landscapes to be more virtual and hybrid. The marketing world is changing and evolving than ever to adapt the constantly changing of the business landscapes.

We have collated the marketing trends and analysis from various marketing professionals and industry experts. These are the twelve of marketing trends highlighted in infographic that we found being important in 2022 (but there will be more) to help businesses building targeted marketing plans to gain competitive advantages.

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Consumer Trends in 2022 – In a Nutshell

Consumer Trends in 2022 – In a Nutshell

Though global vaccination rates continue to increase in the fight against the COVID-19 pandemic, it continues creating uncertainty everywhere and a huge change towards consumer behaviour and approach in life. This uncertainty has caused reassessment of consumer priorities towards personal safety, dealing with illness, job loss, supply chain disruptions and their impact on product and service availability.

We have collated and studied the consumer trends 2022 reports from various sources. Here is the summary of the top consumer trends for your easy reference.

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Getting Up Close And Personal with Marketing

Getting Up Close And Personal with Marketing

In the world today, the way people conduct and respond to marketing has kept on evolving.

The developments of cloud solutions, data analytics, machine learning and artificial intelligence (AI) have forced the constant development of both marketing strategies and approaches in a short period of time.

Marketers have to constantly move forward with the changes but now have a whole horizon of opportunities for being creative.

One of the best marketing strategies that can be relied on is marketing personalisation, which has changed marketing from the bottom up by improving the customer experience and ultimately improving the business bottom line.

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Create Harmony from Chaos with a Social Media Calendar

Create Harmony from Chaos with a Social Media Calendar

Social media is already challenging when it comes to creating content and building an audience.

Posting haphazardly on social media when you don’t have concrete goals on what you want to achieve with your social media may leave a bad impression not to mention leaving the audience feeling scattered and disorganised.

Even worse, the biggest question you have to ask is, did you actually gain anything from the time you have invested in your social channels?

Facing this kind of challenge, what can you do?

Have you heard about Social Media Calendars?

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Content Marketing for B2B in 2021

Content Marketing for B2B in 2021

The COVID-19 pandemic may still be ongoing but in 2021, things are starting to look up and businesses and economies are raring to get back into gear.

Given the changes that happened in 2020, many businesses may have faced challenges in implementing their marketing plans when affected by the pandemic, especially for content marketing.

One of the biggest challenges many B2B marketers faced was having to do more with less as the pandemic continued to wreak havoc on the global economy.

To Change or Not to Change

Nonetheless, despite all the challenges thrown their way, B2B marketers have proven to be resilient and quick to adapt in the past year and they continue to believe in the value of their content.

But even then, not all B2B marketers are equal.

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10 Blogging Statistics You Need To Know for 2021

10 Blogging Statistics You Need To Know for 2021

Businesses are constantly adapting to changes in technology and consumer demands in order to stay sustainable. They need more than just a strong web presence as part of their online marketing and branding strategy.

Blogging is one inexpensive method for small businesses to build brand awareness, drive traffic to their website, and attract more potential customers.

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Why You Should Embrace Content Marketing

Why You Should Embrace Content Marketing

Everyone’s talking about Content Marketing today.

In fact, you’ve most likely heard this phrase, “Content is King” when anyone talks about Content Marketing.

But what is Content Marketing exactly?

As one of the most effective methods available today for growing audience engagement, developing a brand presence and driving sales, content marketing has been proven to deliver resounding success for businesses.

Joe Pulizzi, the founder of Content Marketing Institute has this to say, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”

In easy terms, content marketing is made up of all sorts of content, such as blogs, eBooks, articles, newsletters and videos, even e-mails, all carefully created to deliver information across all stages of the marketing funnel.

It’s a long play that’s designed to educate the audience for future conversions.

Why Do Businesses and Marketers Think Content Marketing is Important?

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Content is Key in Social Media

Content is Key in Social Media

Content marketing is more than just about what we have created. Its about the entire process of developing, distributing and promote the content. The content can be made of pictures, video, copy, strategy, storytelling, etc.

Social media plays a key role in content marketing that to build brand awareness, influence prospects, and ultimately drive return. Social media is a place to meet target buyers, to build and nurture relationships before we call-to-action.

Read this article that to provide you a summary and guides on how to create a content marketing strategy for the success of social media marketing – https://bit.ly/2FPzoRf

 

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Digital Marketing Trend in 2021

Digital Marketing Trend in 2021

Internet Marketing? Ecommerce? Online Shopping? Given the unprecedented crisis in the world today, what organizations need to change and do differently to address the uncertainties now, and of the future? COVID-19 pandemic has upended how businesses conduct business. More and more products and services are moving towards online, work from home (WFH) or in a hybrid setting will be a new norm life.

Read this article contributed by DaBrian Marketing Group to gain some insights into the marketing trends for 2021 that your business needs to consider for engaging and retaining customers, and to generate more traffic, leads, and revenue – https://bit.ly/31BcZPr

 

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Which Social Media Sites Are Best For Your Brand and Business?

Which Social Media Sites Are Best For Your Brand and Business?

Facebook, WhatsApp, Instagram, WeChat, LinkedIn, Twitter, Google My Business and so on …

How Much Do You Know About Them? or Does Social Media Know About You?

Read this article to understand more about social media marketing – https://www.business.com/articles/is-social-media-marketing-still-worth-it/

WhatsApp us anytime if you would like to find out how it works.

#socialmedia #digitalmarketing #internetmarketing #proexcellmanagement #googlemybusiness #onlineadvertising #onlineshopping

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