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Artificial Intelligence (AI) Will Create New Kinds of Work

An article released by The Economist magazine about the latest bout of anxiety concerns the Artificial Intelligence (AI) that may impact on jobs. In fact, technology is creating demand for work, and AI will create new kinds of work; and Humans will supply digital services to complement AI.

http://econ.st/2va5SyZ

Posted by admin in Blog

4-Step Communication Channel Selection Guide by CEB

A simple 4-step guide and chart released by CEB analysis that help us to choose the most appropriate Communication Channel(s) to support our business objectives:

Step 1: Add channels into the mix as necessary, to reach specific audiences.

Step 2: Add and use different channels more frequently as they become more popular.

Step 3: Experiment with new channels to determine their effectiveness before starting to use them frequently.

Step 4: Evaluate your channel options and select the #channel mix that is most appropriate for your objective and target audience of the message.

Check it out — http://ow.ly/O3Pk30fCObM

 

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50 Video Marketing Stats for 2017

Did you know that VIDEO is becoming the key content in marketing. For examples, online videos will account for over 80% of all consumer internet traffic by 2020 …Over 8 billion videos / 100 million hours of videos are watched on Facebook every day in 2016…73 percent of B2B marketers say that video positively impacts marketing ROI… Here is the link to the 50 Video Marketing Stats for 2017 that Help You to Create a Winning Social Media Strategy – http://ow.ly/DaKX30fCIN6

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Organizational Culture Challenges In A Digital Age

In the digital age, shortcomings in organizational culture are one of the main barriers to company success, more costly and also correlated clearly with negative economic performance.  A recent survey of global executive report released by McKinsey highlighted three digital-culture deficiencies: functional and departmental silos, a fear of taking risks, and difficulty forming and acting on a single view of the customer.

Find out more – http://bit.ly/2yowyx8

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An Infographic of Colour in Branding

You may find many info on colour psychology and guides. Colour plays an integral role in marketing, branding, personality, designs; it even symbolises something relevant and represents a business as a whole. We found this simple and handy infographic that gives you a quick reference guide in choosing the right colours … http://ow.ly/vYgt30fi8qP

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Voice of Asia Report on Third Wave of Asia’s Growth (by Deloitte)

Voice of Asia Report on Third Wave of Asia’s Growth (by Deloitte)

A recently released report analysing the third wave of Asia’s growth. Ageing Tigers, Hidden Dragons – An Aging Asia is about the shifting the power of balance. Hope this sharing helps for your planning, preparation and readiness for the emerging changes that may create challenges, but also new business opportunities and industries growth … You can download this report in Chinese and Korean languages — http://ow.ly/iS1i30fi6Nl

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Launch of Company LinkedIn

We have launched our new marketing outsourcing website. Visit us today!

The next step is to build our networks, to share information and updates. LinkedIn will be our new tool connecting to people, like you. We thank you for your support, sharing, thoughts and advice that to make things happen, moving towards success milestones.

Our Solutions

Our Solutions

Posted by admin in Corporate News